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How can I use my presence on the internet to
benefit my business ?
By using your
internet address (http://www.yourname.com) in your other forms of
advertising you are inviting people to visit your web site. This
allows you to communicate to the public in a media that is visually
stimulating, content rich and also very cost effective. Almost all
forms of advertising lends itself to this method and may include TV., radio, newspapers, business cards, letter heads and
more.
Worldwide and local customer access 24 hours a
day.
Generates immediate orders.
Attracts qualified prospects.
Provides instant access to sales literature.
Provides helpful information to prospects, or anyone in
need.
Cost effective advertising compared to any other
media.
Levels the playing field between large and small companies.
Allows access to 35 million potential customers for a minimal
cost.
A single exposure to an internet ad can elevate brand
awareness significantly.
How will
people find my website ?
One means is by
the example above, using your "address" in your other forms of
advertising. Another is to advertise your site with the Internet's
"search engines", a search engine is used to find a specific string
of text on a web page and transmit that web page "address" back to
the requesting browser where the viewer can click on a "link" that
will take them to your website. This allows your website to be
searched for items that may be of interest to your customer or the
general public.
How much
does it cost to have an internet presence for my business
?
.com-.net-.org
domain name registration is currently $70.00 for the first two
years through network solutions or can be purchased for as
low as $14.95 per year through IPD Services Domain Name Registration site.
Virtual hosting with multiple pop3 e-mail addresses and most of the
bells and whistles is around $14.95 to $30.00 per month depending
on the server requirements needed. Feel free to give us a call,
after a free consultation we will be in a better position to judge
your needs, find how we can help you, and inform you of the costs
involved.
Where will my website be after
it's completed?
Your website will be hosted on a
server that has a high speed dedicated connection to the internet.
This allows your website to be viewed 24 hours a day 7 days a week
by anyone in the world. IPD Services is a Value Added Reseller
(VAR) for one of the best e-commerce enabled hosting
firms in the country.
How can I tell how many people
are visiting my website?
There are several ways, the most
common is including a counter on your page that counts the "hits"
on your page. The best way is to use a hosting company that
includes web statistic software that parses the server log files
and delivers this in a readable format. Our servers have LiveStats
server log statistics included with all of our hosting packages and
the ability to download the raw .log files for analysis.
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